KFTCDA · Terms
Terms and refunds
The plain version of what you are buying and when you get your money back. Each product has a fixed price, a checklist, a delivery time and a guarantee. The price you pay is the price on its page.
Refunds
- For every product except the website: a full refund any time before work starts. Ask and you have it.
- If the access or materials I need are not supplied within 14 days of purchase, the order closes with a full refund. This applies to every product except the website.
- After delivery, the product's own guarantee is the refund rule. It is listed below under each product.
- The website is the exception: it follows only its own terms, in its own section below, and none of the rules above apply to it.
The Software Checkup
The Software Checkup, $499
Delivery. A written report 5 business days after I have access, then a 45-minute walkthrough call.
What you get
- An inventory of every recurring software charge, from 12 months of statements
- Spend and renewal dates
- Seats used against seats paid
- The overlaps
- A decision per tool: Keep, Cut, Downgrade, Consolidate or Build, each with the rule behind it
- Quick cuts, with steps and dollar figures
- Build options at fixed prices, with the payback month
- A 12-month renewal calendar
Guarantee. If I don't find at least $1,000 a year you can save without building anything, you get the fee back in full. That includes finding that your setup is already right.
Applies at about $750 a month or more in software spend. If the access or materials I need are not supplied within 14 days of purchase, the order closes with a full refund.
Paid in full when you book. If the guarantee applies, the fee is refunded in full and nothing more is owed.
The fee is credited in full against a Build or Transform signed within 30 days. It is not credited against a Fix.
The $49 a month website
The $49 a month website, $49/month
Delivery. Live on your domain, with your pages indexed and a test enquiry reaching your inbox.
What you get
- I build, host and look after small business websites for $49 a month, billed monthly. No set-up fee.
- Online booking set up on Square Appointments, on your own Square account
- Up to 5 services
- Your availability
- A deposit taken through your own Square account
- Reminders
- An embed on your site and a link from Google
- One test booking, recorded
- Google Analytics events on your site at no extra cost: taps to call and email, the enquiry form, clicks to book where the site has Square booking, directions and pages, plus custom events agreed on the intake call, sent to a property you own
- A short privacy page on your site that says, in plain words, that it uses Google Analytics
- A daily review of your site's numbers by an AI agent, which fixes small technical things on its own (page descriptions and the structured data that search engines and AI assistants read), at no extra cost. Anything a visitor reads on the page, I approve first
- Square's own fees: Square bills you directly, on your own account, at its prices (card fees, and a paid plan if your set-up needs one).
- Hosting, backups, security updates and fixes when something breaks are part of the monthly price.
Cancelling. It renews automatically each month. You can cancel any time with 30 days' notice.
Built, hosted and looked after for $49 a month, billed monthly. No set-up fee. Month 1 is charged when you start.
The domain is bought and paid for separately from the monthly price. It stays in your name, and you keep it if you leave.
Small updates after launch (text, photos, hours, prices) are included. New pages or features are quoted separately.
Email at your domain is not included. You keep it or buy it from an email provider, and I set up the records so it works alongside the site.
Paying for the year, before launch: If you cancel before the site launches, I refund what you paid, minus one month's price ($49).
Paying for the year, renewal: It renews each year at the yearly price.
Paying for the year, after launch: If you cancel part way through the year after the site has launched, there is no refund. The site stays up until the year ends, then stops.
Paying for the year, everything else: Everything else is the same as paying monthly: booking, small updates and the domain.
On the monthly plan, the site turns off 30 days after your last payment.
After 12 paid months on the monthly plan, or a full paid year on the yearly plan, you get all of your website's files in a zip archive. If you leave earlier, you don't.
The entry products
Each is one fixed-price job with one revision round. Anything beyond that is quoted as a Fix. The price counts in full toward a Checkup or Fix bought within 30 days.
Google Business Profile tune-up, $199
Delivery. 3 business days after you add me as a Manager
What you get
- Claim and verify the profile
- Categories, services, hours, service area and description set
- 10 photos added
- A website or booking link
- 2 posts
- A review-request link and a printable QR card
- A before and after summary
Guarantee. On time, or a full refund.
Delays on Google's side with verification are excluded.
One revision round is included. Anything else is quoted as a Fix.
The price counts in full toward a Checkup or Fix bought within 30 days.
Next step. The $49 a month website.
Website speed and search fix, $299
Delivery. 5 business days
What you get
- One site, on WordPress, Squarespace, Wix, Shopify or Webflow
- Mobile PageSpeed score before and after
- Image compression on key pages
- Titles and meta descriptions on up to 10 pages
- LocalBusiness schema
- Sitemap submitted to Search Console
- Broken links fixed
- A one-page report
Guarantee. A measurable PageSpeed improvement, or a full refund.
One revision round is included. Anything else is quoted as a Fix.
The price counts in full toward a Checkup or Fix bought within 30 days.
Next step. The $49 a month rebuild, when the platform is the ceiling.
Enquiry autopilot, $499
Delivery. 5 business days
What you get
- One automation, in your Google Workspace or Microsoft 365
- Website form enquiry to a sheet row
- An instant alert
- An AI-drafted reply saved as a draft, never sent automatically
- Documented
- A 10-enquiry test
Guarantee. It passes the 10-enquiry test, or a full refund.
Customer data goes to an AI service only with your written OK.
One revision round is included. Anything else is quoted as a Fix.
The price counts in full toward a Checkup or Fix bought within 30 days.
Next step. $99 a month upkeep, then a Build.
The 30-day credit
- The price counts in full toward a Checkup or Fix bought within 30 days.
- The fee is credited in full against a Build or Transform signed within 30 days. It is not credited against a Fix.
Questions before you buy? Ask first; I reply within 24 hours.